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The Resource Jab, jab, jab, right hook : how to tell your story in a noisy, social world, Gary Vaynerchuk
Jab, jab, jab, right hook : how to tell your story in a noisy, social world, Gary Vaynerchuk
Resource Information
The item Jab, jab, jab, right hook : how to tell your story in a noisy, social world, Gary Vaynerchuk represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Sno-Isle Libraries.This item is available to borrow from all library branches.
Resource Information
The item Jab, jab, jab, right hook : how to tell your story in a noisy, social world, Gary Vaynerchuk represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Sno-Isle Libraries.
This item is available to borrow from all library branches.
- Summary
- "New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media strategies, they plan for the "right hook"--their next sale or campaign that's going to knock out the competition. Even companies committed to jabbing--patiently engaging with customers to build the relationships crucial to successful social media campaigns--want to land the punch that will take down their opponent or their customer's resistance in one blow. Right hooks convert traffic to sales and easily show results. Except when they don't.Thanks to massive change and proliferation in social media platforms, the winning combination of jabs and right hooks is different now. Vaynerchuk shows that while communication is still key, context matters more than ever. It's not just about developing high-quality content, but developing high-quality content perfectly adapted to specific social media platforms and mobile devices--content tailor-made for Facebook, Instagram, Pinterest, Twitter, and Tumblr"--
- Language
- eng
- Edition
- First edition.
- Extent
- xx, 195 pages
- Contents
-
- The setup
- The characteristics of great content and compelling stories
- Storytell on Facebook
- Listen well on Twitter
- Glam it up on Pinterest
- Create art on Instagram
- Get animated on Tumblr
- Opportunities in emerging networks
- Effort
- All companies are media companies
- Isbn
- 9780062273062
- Label
- Jab, jab, jab, right hook : how to tell your story in a noisy, social world
- Title
- Jab, jab, jab, right hook
- Title remainder
- how to tell your story in a noisy, social world
- Statement of responsibility
- Gary Vaynerchuk
- Language
- eng
- Summary
- "New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media strategies, they plan for the "right hook"--their next sale or campaign that's going to knock out the competition. Even companies committed to jabbing--patiently engaging with customers to build the relationships crucial to successful social media campaigns--want to land the punch that will take down their opponent or their customer's resistance in one blow. Right hooks convert traffic to sales and easily show results. Except when they don't.Thanks to massive change and proliferation in social media platforms, the winning combination of jabs and right hooks is different now. Vaynerchuk shows that while communication is still key, context matters more than ever. It's not just about developing high-quality content, but developing high-quality content perfectly adapted to specific social media platforms and mobile devices--content tailor-made for Facebook, Instagram, Pinterest, Twitter, and Tumblr"--
- Assigning source
- Provided by publisher
- Cataloging source
- DLC
- http://library.link/vocab/creatorName
- Vaynerchuk, Gary
- Dewey number
- 658.8/72
- Illustrations
- illustrations
- Index
- no index present
- Literary form
- non fiction
- Nature of contents
- bibliography
- http://library.link/vocab/subjectName
-
- Internet marketing
- Marketing
- Social media
- Label
- Jab, jab, jab, right hook : how to tell your story in a noisy, social world, Gary Vaynerchuk
- Bibliography note
- Includes bibliographical references
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- The setup -- The characteristics of great content and compelling stories -- Storytell on Facebook -- Listen well on Twitter -- Glam it up on Pinterest -- Create art on Instagram -- Get animated on Tumblr -- Opportunities in emerging networks -- Effort -- All companies are media companies
- Dimensions
- 24 cm
- Edition
- First edition.
- Extent
- xx, 195 pages
- Isbn
- 9780062273062
- Isbn Type
- (hardback)
- Lccn
- 2013028769
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other physical details
- illustrations (chiefly color)
- System control number
-
- (OCoLC)827260069
- 643271
- (OCoLC)ocn827260069
- Label
- Jab, jab, jab, right hook : how to tell your story in a noisy, social world, Gary Vaynerchuk
- Bibliography note
- Includes bibliographical references
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- The setup -- The characteristics of great content and compelling stories -- Storytell on Facebook -- Listen well on Twitter -- Glam it up on Pinterest -- Create art on Instagram -- Get animated on Tumblr -- Opportunities in emerging networks -- Effort -- All companies are media companies
- Dimensions
- 24 cm
- Edition
- First edition.
- Extent
- xx, 195 pages
- Isbn
- 9780062273062
- Isbn Type
- (hardback)
- Lccn
- 2013028769
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other physical details
- illustrations (chiefly color)
- System control number
-
- (OCoLC)827260069
- 643271
- (OCoLC)ocn827260069
Library Locations
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Arlington LibraryBorrow it135 N Washington Ave, Arlington, WA, 98223-1422, US48.193360 -122.118393
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.sno-isle.org/portal/Jab-jab-jab-right-hook--how-to-tell-your/FhR-nPy_Z-o/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.sno-isle.org/portal/Jab-jab-jab-right-hook--how-to-tell-your/FhR-nPy_Z-o/">Jab, jab, jab, right hook : how to tell your story in a noisy, social world, Gary Vaynerchuk</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.sno-isle.org/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.sno-isle.org/">Sno-Isle Libraries</a></span></span></span></span></div>
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.sno-isle.org/portal/Jab-jab-jab-right-hook--how-to-tell-your/FhR-nPy_Z-o/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.sno-isle.org/portal/Jab-jab-jab-right-hook--how-to-tell-your/FhR-nPy_Z-o/">Jab, jab, jab, right hook : how to tell your story in a noisy, social world, Gary Vaynerchuk</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.sno-isle.org/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.sno-isle.org/">Sno-Isle Libraries</a></span></span></span></span></div>
